Here are just two Valentine customs from the past:
In Wales wooden love spoons were carved and given as gifts on February 14th. Hearts, keys and keyholes were favourite decorations on the spoons. The decoration meant, "You unlock my heart!"The longest-running Valentine tradition (besides a token gift of sweets or some memento) is the Valentines Day card. One hundred years ago, it was considered an special token of your affection if you made your own Valentine cards. Young men and women would spend evenings with a paste pot, red paper, white lace, and the enduring Victorian colored illustrations known as "scraps" to make Valentine cards for their favorite people. But a thriving business existed for "boughten" cards as well. In Victorian times lace-paper Valentines were the preferred missive. In the late Victorian era, a new type of card called a "comic Valentine" was printed. These were printed on cheap paper and featured rude caricatures of people emphasizing extreme body parts (long, warty noses, fat, etc). They were mainly sent by young men who thought the humor was funny and most contemporary publications had some not-so-nice comments to make about comic valentinesthey asserted that "good, manly young men" would not think to buy such things.
In the Middle Ages, young men and women drew names from a bowl to see who their valentines would be. They would wear these names on their sleeves for one week. To wear your heart on your sleeve now means that it is easy for other people to know how you are feeling.
Here American Greetings presents a History of Valentine Cards.
And here's the story of Esther Howland, "Mother of the American Valentine."
And since sweets and Valentines Day have gone together for more years than anyone can remember, here's a history of one of the most beloved of Valentine candies, Conversation Hearts from NECCO.
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